BACKGROUND
Maureen Sweeney owner and founder of Sweeney Media Marketing brings over 20 years of expertise to media marketing, strategizing, planning, and buying. This has made her agency well versed in the complex orchestration of local, regional, national and international Media campaigns.

Sweeney developed her strength in planning and negotiation skills while at CBS Television. In their Network and National Sales Divisions in Chicago, she was both a research analyst and a network sales planner.

After moving to San Diego in 1981 Sweeney transitioned from selling media to buying media, and became a senior planner and buyer for one of San Diego's largest ad firms now McCann Erickson; followed by a move to San Diego's largest PR firm, The Gable Group as their advertising/media director.

In 1987 Maureen launched Sweeney Media Marketing and incorporated in 1997. With degrees in both Communications and Marketing from Western Illinois University, Maureen's style is both broad-scope and detail-oriented. Her knowledge of all facets of advertising is valuable in creating sound, results-oriented strategies. Maureen's experience also includes teaching advertising and marketing classes for the Communications Department at San Diego State University. Maureen also enjoys guest-lecturing frequently for colleges, high schools, and business groups, as well as National conferences.

THE COMPANY
SWEENEY MEDIA MARKETING, INC.

In Spring of 1987 Sweeney Media Marketing (SMM) officially opened its doors and began to offer independent media, marketing and promotional consultation. Advertising agencies and direct clients quickly found the advantages of working with Sweeney for swift and strategic media expertise. Sweeney Media grew.

In the year 2000, after the planning and placement of over a billion dollars in media, Sweeney has made a name by using both established media principles and unorthodox strategies. Sweeney considers and has bought and negotiated all elements of media: television, radio, outdoor, newsprint, magazines, radio promotions, banners, sponsorships, direct marketing, radio tie-ins, even aerial banners!

In the quest to find effective added value, Sweeney Media Marketing has no rivals. The entire Sweeney staff is steeped in the company's philosophy of dedication to results and creativity. All in the effort to make you look good.

ACCOUNT EXPERIENCE
SMM has worked with companies of every size. From fortune 500 companies to start-ups, Sweeney has partnered with them all to develop extraordinary media strategies and execution. SMM has the experience and systems in place to handle any media challenge from start to finish. Even under tight deadlines. That's the Sweeney difference. Smart, fast, efficient and effective. Enough said. For a complete list of clients, please view our Experience page.